Banner ads are a ubiquitous form of online advertising that appear on websites. They come in a range of formats, from small, rectangular shapes to larger, noticeable formats. Banner ads can be static, and they often feature images along with messaging. Their primary objective is to attract user interest and drive visitors to a specific website.

In the fierce world of Supply Side Platforms, your landing page can make or break your success. A high-performing landing page is crucial for converting visitors into advertisers. By implementing powerful landing page optimization tactics, you can skyrocket your conversions and leave the competition in the dust. First and foremost, concentrate o